This ensures you are more aware about the number and type of companies targeting your personal information which allows you to be more cautious and protected online. Ghostery offers far more information about the trackers who pose a threat to your privacy online. For example, you have to opt out of seeing ‘Acceptable Ads’ rather than being asked to opt in. What is important to note about some of these settings is that they are not all turned on by default to maximise your privacy. The ‘Allowed Websites’ section allows you to whitelist sites that can show you adverts, while the ‘Advanced’ option has a handful of customised features and a section for filter lists. There is ‘General’, which allows you to turn ‘Acceptable Ads’ on and off (we go into more detail about this in the Privacy section below), along with the option to turn on additional tracker blocking features. Control optionsĪs is the case with the design overall, on the free version Adblock Plus only offers a handful of control options. With Ghostery, it’s easy to find your way around the various sections and if users are unsure about any of the features they can simply click on the ‘i’ icon to get a brief description. Ghostery places a heavy emphasis on the design because overloading the user with too much information will not offer the help they need to get the most from the extension. The design layout is clean and encourages people who are downloading an ad blocker for the first time to investigate the settings in more detail. The Adblock Plus community should be commended for their user interface, which is simple, clean and easy to navigate. How does Adblock Plus compare to Ghostery? You can install AdBlock Plus on the following: What platforms does AdBlock Plus work on? However, it is not to be confused with the similarly named Adblock, which came onto the market 4 years after the launch of Adblock Plus in 2005. The basic version is free and you can upgrade to a paid premium service that offers more in-depth blocking options. It is an open-source application that is community-driven, with updates regularly added. AdBlock Plus (also known as ABP) is a browser extension that can be used to block intrusive ads and trackers, while also stopping malware spreaders and social media buttons.
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